First of all, I have no idea why it is called "aromatherapy" it has virtually no scent. Left my hair straw like. The conditioner is even worse. Store brands are better than this shampoo.
I had the exquisite experience of using Kristen Florian shampoo while at a spa. I used it because it was there, but my hair felt so soft, silky and manageable that I continued to use it when I returned home. I’ve never regretted it. It’s the best shampoo I’ve used in my life.